If you’re about to embark on a new website build because someone has decided your current site “looks dated” or because “it’s three years old and three years is an eternity in web time,” you might consider hitting the pause button. Even if your website is dated – or it’s lacking in some other way…MORE >
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At a loss for what to write/shoot/design next? Inspiration is at your fingertips … My latest piece for Biznology is live. This month we focus on the resources you have – yes, even you, Ms. “My industry is sooo boring” – at your fingertips for creating great content. You can read the full article on…MORE >
Writing better content for your content marketing efforts isn’t about any single piece of content. Success is about putting together a body of content that works as valuable information for your audience and effective marketing for your firm. Here are a few concepts to keep in mind as you create your content. Be Specific –…MORE >
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