You know those people you see checking out a restaurant’s menu in the window before they go inside? They’re like the website visitors who find you through the search engines. They’re interested, but they’re not customers yet.
And that’s why SEO can only be the starting point for your digital marketing. Have a look at my latest piece on the Biznology site to learn a bit more about how to get ‘em in the door and enjoying what you have to offer. (And paying you for the pleasure …)
You can check out more of my articles on the Biznology site, too.
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