My latest article for Biznology is live on that site and worth a read if you’re wondering how you might help your content connect more consistently with your target audience. One of the keys is presenting your content with a friendly, personal voice. Even if you’re in a B2B business, people relate to people, not…MORE >
This past weekend, my family and I took a sort of stay-cation in New York City. (“Sort of” because while we don’t live in the city any more, we’re there often enough that it’s not really a vacation spot.) Still, we stayed in a hotel and did some touristy things – the Museum of the…MORE >
Content & Message Metrics & Analytics Strategy, Research & Planning
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